8 Beauty Trends That Blew Up on the Fall 2018 Runways

Holographic lips! 24-karat eyes! Shocking red hair! Fashion month has drawn to a close, but the transportive hair and makeup looks that emerged on the runway have already left a stamp on the collective consciousness.


This season, transformation was a theme that informed many above-the-neck statements. There were the dramatic Vidal Sassoon–style cuts and neon dye jobs at Marc Jacobs, which rendered models unrecognizable to a watershed-moment effect, while Giambattista Valli’s glitter-bombed skin and Louis Vuitton’s subversive, MoMA-worthy gazes proved you can slip into an entirely different character just for the night. And serving as a counterbalance to these moments were the reimaginings of the classics, from Dolce & Gabbana’s individualized red mouths to Alexander McQueen’s powerful serpentine braids. Here, scroll through the eight biggest beauty trends of Fall 2018.

Supercharged Red Hair
It all began backstage at Alexander Wang, where British colorist Josh Wood proclaimed the reign of platinum over after giving Wang model-muse EZ a “penny red” dye job. Wood then proceeded to streak rising runway star Songhwa Oh’s freshly shorn bowl cut with vivid crimson for Marc Jacobs and helped models Lily Nova and Pasha Harulia transform into shocking Miu Miu redheads, ending Paris Fashion Week on a decidedly fiery note.

Transformative Chops
Models have been getting progressively bolder when it comes to lopping it all off for a single show. But this season’s architectural haircuts were a made-for-Instagram marvel. “These geometric shapes are like an accessory in and of themselves,” said Guido Palau backstage at Marc Jacobs, where a handful of models had received asymmetrical bobs and curvilinear mop tops inspired by Sassoon’s iconic ’60s crops. And that was just the beginning. Austrian-born hair chameleon Stella Lucia traded in her long, chest-grazing lengths for a piece-y lob ahead of the Roberto Cavalli show, while Givenchy girls Simone Doreleijers and Monika Sawicka each debuted metamorphic boy cuts at designer Clare Waight Keller’s request.

Futuristic Shine
From Maison Margiela to Balmain, fashion looked to the future with designs cast in holographic materials and finishes. But there’s no need to wait until next season to embrace a touch of divine shine. As the shimmer-painted, finger-waved updos at Sophia Webster and kaleidoscopic faces at Valli demonstrated, a few—make that a dozen—pots of glitter put matters squarely into one’s own hands. If a concentrated touch of glimmer is more your speed, look no further than the Margiela show, where model Alyssa Traoré’s ultraviolet lips beamed thanks to slicks of reflective pigment and high-shine gloss, or Opening Ceremony’s Disneyland extravaganza, where prismatic strokes of color were blocked around the eyes.


Go-Big-or-Go-Home Hair Accessories
Thanks to Alexander Wang’s nine-to-five-inspired metallic claw clips and Tom Ford’s Rodeo Drive–ready leather headbands, New York Fashion Week came out swinging on the hair accessory front. But it was Gucci and Chanel that catapulted the accoutrements to Kirakira-worthy effect with extravagant diamanté fringe headpieces and twinkly interlocking double-C clips respectively. For a more subtle flourish, the feather-adorned side parts hairstylist Sam McKnight dreamed up for Dries Van Noten were a stunning lesson in thinking outside the box.

Painterly Eye Statements
Jet-black cat-eyes will always be a catwalk mainstay, but designers made a convincing case for a Rainbow Brite gaze. The Technicolor trip began at Sies Marjan, where eyes were encased in richly pigmented ruby-red and deep purple, and continued at Prada, where seven models handpicked by Miuccia herself received supercharged wings decorated with Ziegfeld Girl–style Swarovski crystals. Then there was the Dior beauty battle cry heard round Paris Fashion Week, with a slew of powdery pastels bluntly slashed along the upper and lower lashes, as well as Altuzarra’s ’80s club-kid eyes in soft-focus washes of aubergine, turquoise, and forest green, and Vuitton’s equal parts off-kilter and geometric strokes of liner in ultra-punchy brights.

Personalized Plaits
The custom braids at Simone Rocha, whether swinging down the back or molded into neat updos, were all topped off with black satin bows for a romantic touch, while models who wore cornrows on the Preen by Thornton Bregazzi runway achieved laser-like precision. Meanwhile, Tommy Hilfiger’s festival-friendly, sporadically placed micro braids and McQueen’s thick, slicked, and waist-grazing dominatrix plaits proved there’s an expressive woven style for everyone.

Gilded Accents
A golden moment can be extreme, as proven by the closed-cropped 24-karat coifs seen at Thom Browne and the towering, glittering Cleopatra-like headpieces and exaggerated Princess Leia buns at Comme des Garçons. Or, it can be a bit more pared back, as exemplified by Ulla Johnson and Akris’s gold leaf accents on the eyes and Chanel’s whisper-light washes of golden shimmer on the cheekbones and temples.

A Rainbow of Red Lips
Take it from makeup visionary Pat McGrath: No two red lips should ever be the same. At Dolce & Gabbana, McGrath mixed a variety of scarlet hues to create a bespoke shade for each model, such as Zhenya Katava’s bloodred or Maria Borges’s tangerine-tinged crimson. And the right finish is just as crucial. Brandon Maxwell, Erdem, and Bottega Veneta showcased bold mattes, while McQueen’s fire-engine pouts were a study in sexy, high-shine gloss.

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