Fans of Makeup Artist Huda Kattan (AKA, Huda Beauty) have recently been fixated on the glam guru’s Instagram account. Huda recently graced our feeds with a special announcement — the best kind, involving new makeup.
In a video close-up of a black squeeze tube (bearing the Huda Beauty logo), she hinted that another launch was imminent, captioning it, “Guess what we are launching real soon.” Immediately, her fans took to the comments section to quickly guess what she could be talking about. Outside of the “OMG OMG! WHAT IS THAT I AM SO EXCITED FOR IT WHATEVER IT IS!!” type comments, the consensus seemed to stick between two guesses: either concealer or eyeshadow primer. After watching the video a million times, we’re inclined to agree (our best bet is the latter, since it closely resembles a mini version of her full-sized primer) — but knowing the makeup artist’s long list of unexpected beauty hacks, it could also be something totally different.
Huda currently has a massive following of over 23 million people and launched her beauty line only four years ago with false lashes. In this short amount of time the brand has expanded into stores like Sephora and Ulta and has launched instantly viral makeup, like the Desert Dusk palette.
We’ll just have to stay tuned to find out what this next surprise is…and then immediately buy a stash.
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